AOL Sales Collateral for Pepsi
I designed and art directed this sales collateral piece with several of my team members while with AOL. This was a perfect bind booklet created in just a couple of days for a multi-million dollar sales pitch that the team and I helped put together for Pepsi.
The direction was to showcase several of AOL’s properties as young, hip and energetic. Using dynamic imagery contrasted with edgy surfaces and bold movement to connote a vibrant young audience that the AOL properties attracted.